A Domain Name is not only how people access your website, it is the way in which your future prospects, existing customers and employees distinguish you from your competitors both off and on-line.
Think of a domain name as part to your corporate identity in the same way as your Company Name and Logo. For some businesses the domain name may even be of greater importance.
Selecting the right domain name for your company is not an easy task, made even more difficult due to the vast number of domain names already registered.